Teads at Cannes Lions Festival of Creativity | H Yacht + Teads Cabana | Cannes, France |

Key Responsibilities: Lead Project Manager | Lead Onsite Event Manager | Client Management | Budget Management | Le Palais Liaison | Yacht + Cabana Lead | Furniture + Floral Lead | Catering Lead | F+B Design Lead | Premiums Lead |

Heading to Cannes for the 5th consecutive year, Teads wanted to  make a splash and create an immersive brand experience where they could meet with clients and prospects. Cue The Teads Yacht: A place for inspired collaboration + conversation.The Teads Yacht housed 7 untraditional meeting spaces, all outfitted with creatively crafted tech solutions to support all presentation needs. Guests  seamlessly checked in at the Teads sleek concierge desk, then were guided to their designated meeting space — Not without a pit stop at the custom fabricated mobile coffee shop on board! Each evening, as the sun began to set and the meetings wrapped, The Teads Yacht transformed into Teads Unplugged: Nightly cocktail parties featuring live local musicians, curated cuisine, and pulsing energy.

After years of successfully activating yachts at the Cannes Lions Festival of Creativity, Teads used their innovative Studio team to create a new type of meeting space in the form of the Teads L’Atelier Cabana. Having larger, privatized meetings rooms and a larger footprint close to the Palais de Festival gave Teads the opportunity to spend qualitative time with the clients. A prime location that 23 Layers negotiated, as well as an inviting terrance and impressive graphics, directed new potential advertisers to the space and L’Atelier sessions left guests feeling innovated and ready to spend more dollars with the Studio team.